Overview
Rewards and Loyalty
Recognition and Incentive
Merchant Offers
Consulting
Customer Service
Rewards and loyalty programs are typically multi-year programs designed to retain customers, increase spend levels or change purchasing behavior. Our programs employ a variety of techniques to meet these objectives, including:

  • Tiered point accrual rules
  • Monthly spending rules
  • Point capping and expiration
  • Householding (great for combining multiple bank products under one relationship rewards program)


For banks that want to offer a turnkey program to their entire customer base across all products, we’ve developed Guerdon Prime Rewards. Guerdon Prime Rewards is ideal for banks that want to activate or increase Visa/MasterCard Debit card usage, reward the opening and ongoing usage of online bill payment or modify the transaction behavior for any product group—from checking to mortgages.

Guerdon Prime Rewards

Based on industry best practices, many of which were pioneered by the Guerdon team, Guerdon Prime Rewards gets you to market quickly and affordably. Customers will be delighted with its speedy fulfillment and you’ll be impressed with how fast you see bottom-line results!

We manage the program for you from marketing materials to fulfillment. And unlike many turnkey programs that take standardization to an extreme, we customize your marketing materials, website and monthly online statements with your institution’s name and logo. You can choose rewards from leading brands like Sony and Apple — over 2000 merchandise items, 100 unique gift cards, and a variety of travel related offerings. Plus, you determine the point earning rules and the value of a point. This kind of flexibility would be considered “custom” from any other rewards program vendor.

Best of all, your program can be up and running in only six weeks! Compare that to three months or more for programs with only a fraction of the capabilities.

> Contact us to get started now

Custom Programs

No matter what your profitability and revenue objectives, we can design a custom program to achieve them. Guerdon has created and managed some of the leading loyalty and rewards programs in the world. We have powerful and sophisticated ROI models to guide your program planning, an unrivaled technology platform and the most advanced analysis and reporting available in the market today.

Please contact guerdonconsulting@guerdonsolutions.com for an initial program evaluation.